Where Stretchshop started
The switch from Lightspeed C Series to Shopify Plus was a strategic move for Stretchshop.nl. Thanks to Syncer they not only carried out the migration without issues, but also benefit from improved functionality, better performance and higher conversion.
Stretchshop sells women’s fashion online, from trousers and jackets to knitwear, blouses and checked styles. The store came from Lightspeed and needed to move a catalog of more than 3 million items to Shopify Plus.
- 01More than 3 million catalog items from Lightspeed
- 02A women’s fashion assortment with multiple collections and brands
- 03A live fashion store with a catalog to represent on Shopify Plus
- 04A three month migration ending with the 20 September 2024 go live
Challenges before the migration
Stretchshop.nl ran on Lightspeed C Series, which brought a few major challenges:
No innovation: Stagnation in platform development led to limitations in scalability and new features.
A lot of custom work: It was hard to connect apps and external services seamlessly.
Functionality for the fashion industry: It was difficult to automate processes for Stretchshop, and Shopify Flow brought the relief of better flows and automations.
How the move ran
A three month move from Lightspeed to Shopify Plus.
Discovery
The source platform, catalog size and migration window were set out before the move began.
Data migration
The catalog was prepared for the move from the source platform into the Shopify model.
SEO migration
The migration plan kept the storefront and its discoverability in view while the catalog moved.
Storebuild
The new Shopify storefront was prepared around the shop’s existing assortment and brand.
Go live
The migration reached its published go live date on Shopify.