Separate stores made management inefficient
Babywinkel ran three separate Lightspeed stores, each managed apart: a costly and inefficient setup. The goal was clear: one clear, scalable and future-proof store. With Syncer’s multi-market migration the three stores were brought together in one Shopify Plus environment, where everything is centrally and smoothly steered.
Babywinkel managed three Lightspeed stores separately. The team wanted one scalable store with central control and a consistent experience across regions.
- 01Combine three separate stores
- 02Move more than one million items
- 03Manage regions centrally with Shopify Markets
- 04Refresh the design while keeping the familiar brand
A store in one fluid motion
Syncer set up Shopify Plus end-to-end, including configuring Shopify Markets for the different markets. This makes management much simpler and lets Babywinkel respond flexibly to growth across regions.
A fresh design while keeping recognition
The existing design got a modern update, with fresh accents and the familiar look customers love. The frontend feels new and familiar at the same time, making the transition seamless for shoppers.
Result: more control, less hassle
With one powerful Shopify Plus store, Babywinkel now has a solid base to keep growing. Extra efficiency, better performance and a uniform shopping experience for all customers set the standard for success.
The migration
Bring the stores together
The three Lightspeed stores were prepared for one Shopify Plus environment.
Move the data
More than one million items were transferred during the migration.
Configure the regions
Shopify Markets was configured for the different regions.
Refresh the storefront
The design received a fresh update while retaining the familiar look.